Cost of Investing

Three Quick Tips For Investing In Companies

Alp Atabek, AIF®

Alp Atabek, AIF®

Blog Post

In this day and age of social media dominance, it seems we absorb more headlines than actual numbers and facts. The daily flood of news has escalated the term “behavioral finance,” a theory that people’s biases and emotions influence and trigger their investment decisions, to new extremes. At the end of the day, many of the market gyrations and volatility can be avoided if investors take the time to evaluate a company before racing to sell when a breaking news banner lights up the lock screen. Here are three of our tips for investing in the company and not the hot-and-cold headlines.

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